Generon is a young, expanding company specialized in the production and distribution of test solutions for the food and feed industries. Generon biotechnology labs are located in Modena, in the heart of Italian Food Valley, once known as “the breadbasket” of the Roman Empire. As food safety specialist Generon creates and select sharp, cost effective and efficient test kits to provide an ever increasingly demanding market with accurate and ready-to-use solutions and meet customers’ needs.

At Generon we mostly aim to select and offer best-in-range and easy to use assays along with an effective, specific and just-in-time technical support. Behind every Generon product is the expertise of a dedicated professional team: biologists, chemists, food technologists, customer service and sales specialists all connected and committed to boost customers quality control diagnostics through profitable partnership.

Thanks to our organizational capabilities and speed of response we have been able to achieve exceptional results placing us amongst the top players in the market. Even though ever more challenging, future offers exciting prospects and we remain high-reaching, willing to get further and to become the leading benchmark in the food & feed safety field.

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